Flaming red hair and a pristinely put together outfit; meet Chloe Subitte. Chloe is a fashion and lifestyle blogger and a first year Fashion Marketing and Branding student. She started her blog The French Fancie in January this year but has already caught a passion for blogging and is really hoping to make her blog a success.
Chloe had been following other bloggers for years and admiring their work, ‘I just never had the confidence to do the same’ she told me. However her lecturers here at uni were really supportive and suggested she start the blog in order to help build her confidence and since she found it has also really helped to support her fashion studies as she is a lot more aware of trends.
Chloe is an aspiring fashion buyer, she has always loved fashion and enjoys the business side of the industry, ‘fashion is really the only thing I’m good at’ she laughed. From her impeccable appearance that really isn’t surprising. She finds the fashion industry really inspiring and this girl’s passion is incredibly clear. Chloe blogs about everything from current trends to fashion week collections and even just daily events that inspire her.
She describes her personal style as simple and elegant, ‘I like shirts and skinny jeans, I really like heeled boots too’ she confessed. This is exactly the style that I saw, a very minimal and sophisticated look that is full of classic pieces. Like most girls Chloe likes to shop at Topshop, ‘everyone loves Topshop’ she laughed, but she is also a huge fan of Zara, ‘recently they’ve been really consistent’. For style inspiration she looks to classic style icons like Alexa Chung and the Olsen Twins but she also looks to fellow bloggers. ‘There’s a girl called Beauty Crush and everything she wears is amazing’ she told me. However it’s looking as if soon bloggers and fashionistas all over will be looking to Chloe’s blog for style inspiration.
To develop her blog Chloe is looking into getting her own camera so that she can work a lot with style. She is incredibly inspired by street style and often sees things she wants to write about while on the go so this will really benefit her. She also gets inspiration from looking at blogs, ‘it’s important to know what people enjoy reading’. Research and understanding your audience is key in the blogosphere.
Chloe told me that she thinks blogging is becoming increasingly important within the fashion industry, ‘bloggers are becoming so influential, they get to go to all of the fashion weeks’ she explained. Blogging really is revolutionising the fashion industry recently, with blogs appearing all over the internet and showing off people’s personal styles and tastes. She advises anyone looking to start a blog to just give it a go, ‘you have to just take the plunge’. She also suggests not to get too worried about little things ‘it’s easy to get hung up on the amount of readers or comments you’re getting’ she explained. Remember, everyone has to start somewhere , and if you enjoy what you’re writing and have true passion the readers will come. Chloe’s blog, although relatively new already is builing up a base of readers, ‘it really inspires you when you know that people enjoy reading the blog’ she confessed.
So if you enjoy reading about fashion you really should check out this girls blog like many others already are. The stylish chic nature of the blog will hopefully inspire you to create some great outfits and your readership will inspire Chloe to write. Check out http://the-french-fancie.blogspot.co.uk/ today.
[By Nikki Brown] [Read More]